This blog is mainly about the spectacular train wreck at The Sacramento Bee and its parent company, the McClatchy Company. But I also post about current events, the Iraq and Afghanistan wars, politics, anything else that grabs my attention. Take a look around this blog, hope you enjoy it.
Saturday, October 24, 2009
On average, visitors to KC Star web site spent more than 9 minutes per visit in September
Call up the the Columbia School of Journalism and search for what's called ``Mike Berger's Award Winning story'' if you want to see what's happened to newspapering in our lifetime. Written on deadline in the hours after a spree killer named Howard Unruh (he died this past week still in prison), Berger's story won the 1949 Pulitzer. The story is the acme of what a lot of us you entered the field aimed for. No more. Pick up a paper now and you get mostly superficial dreck. My reaction of seeing the head on this post was ``Gee, that a longer time that it now takes to read the paper itself.''
Sorry guys. I blew it and fell asleep reading Pork Chop's apology and left that sucker up for 10 hours. I admit it. I blew the average for all twelve readers.
Yep, 8:08, and then they leave. If advertisers only knew how little people pay attention to the ads they're buying, online revenue would be far worse than it is today.
A large part of the time spent on these site comes from reading comments and commenting. If they ever censor commenting, they'll lose their core online traffikers.
The forums do drive most of the online traffic. Otherwise, we'd go elsewhere to sites that encourage comments. McClatchy gets plenty of heat on from online commenting, but they have no choice but to allow it.
And the Star is big on photo galleries. You could waste a day looking at all the crap it puts online. If employers were to ever crackdown on worthless Internet use at work, it would kill newspapers and other sites. The peak times for them are 8 a.m. to 5 p.m.
Even with 11 minutes spent, the reader paid nothing and the paper received nothing and the advertisers will yield the same results-Nothing. What a farce.
A meaningless statistic. People often leave a tab open in their browser for hours without looking at the page. Also, many of The Star's "readers" can't stand it and go their basically to insult the articles.
13 comments:
Call up the the Columbia School of Journalism and search for what's called ``Mike Berger's Award Winning story'' if you want to see what's happened to newspapering in our lifetime.
Written on deadline in the hours after a spree killer named Howard Unruh (he died this past week still in prison), Berger's story won the 1949 Pulitzer. The story is the acme of what a lot of us you entered the field aimed for. No more. Pick up a paper now and you get mostly superficial dreck. My reaction of seeing the head on this post was ``Gee, that a longer time that it now takes to read the paper itself.''
I guess that's about what it takes to read the comics.
Sorry guys. I blew it and fell asleep reading Pork Chop's apology and left that sucker up for 10 hours. I admit it. I blew the average for all twelve readers.
No comics found on newspaper websites.
Many readers come from emails, search engines, blog and headline links to read one specific story.
Yep, 8:08, and then they leave. If advertisers only knew how little people pay attention to the ads they're buying, online revenue would be far worse than it is today.
To 8:06: We have comics on our McClatchy online site. You'd better blast your publisher!
A large part of the time spent on these site comes from reading comments and commenting. If they ever censor commenting, they'll lose their core online traffikers.
The forums do drive most of the online traffic. Otherwise, we'd go elsewhere to sites that encourage comments. McClatchy gets plenty of heat on from online commenting, but they have no choice but to allow it.
And the Star is big on photo galleries. You could waste a day looking at all the crap it puts online. If employers were to ever crackdown on worthless Internet use at work, it would kill newspapers and other sites. The peak times for them are 8 a.m. to 5 p.m.
I never look at photo galleries or video.
Even with 11 minutes spent, the reader paid nothing and the paper received nothing and the advertisers will yield the same results-Nothing. What a farce.
A meaningless statistic. People often leave a tab open in their browser for hours without looking at the page. Also, many of The Star's "readers" can't stand it and go their basically to insult the articles.
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