Monday, November 2, 2009

Decimated by layoffs, the Miami Herald plans to increase local news content by linking to indy news sites

In a bid to add local news content to its web site -- and increase ad revenue -- the Miami Herald is looking to partner with indy news sites. The Herald plans to to link to local indy news sites in exchange for the opportunity to sell ads on the sites.


Rick Hirsch ... [said] The Miami Herald, which has also had deep staff cuts, is reaching out to news entrepreneurs, offering them a partnership to have their site viewable through the Miami Herald’s site.

So far, about five partnerships have been hammered out, including Miami’s Community Newspapers chain and the River Cities Gazette in Miami-Dade County. The Herald would make its money through ad placement on the partner Web pages, Hirsch said.


Question: how many of these indy news sites are staffed by reporters laid off by the Herald?

Hat tip: The Medium, The Message

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5 comments:

Anonymous said...

Can you feel the Fall of Rome here? The barbarians are swarming through the fallen gates.

Anonymous said...

...because partnering with the Cuban Communist Party was such a success.

Anonymous said...

It's called figuring out a new local news model that can be sustained with low overhead.

Sounds like smart business to me. BTW -- MW is the only entity squawking about that ancient incident of party content from an online content provider.

It's old news, it never WAS news in Miami.

Zzzzz...

Anonymous said...

It's called figuring out a new local news model that can be sustained with low overhead.

Sounds like smart business to me. BTW -- MW is the only entity squawking about that ancient incident of party content from an online content provider.

It's old news, it never WAS news in Miami.

Zzzzz...

Anonymous said...

It's old news, it never WAS news in Miami.



Uh hu. Tell us all about it. The site was scrubbed within a couple of hours after they were exposed.

Keep dying the slow, painful death Commrades.