The Bee's computer technicians have disabled the browser tool for resetting home pages and employees who want to use the old intranet page have been told to bookmark it. For newsroom workers, the old site has many quick links to database searches and there has been a lot of grumbling etc. about the switch.I assume that means the SacBee.com site automatically gets thousands of new hits a day -- from its own employees doing computer research or emailing.
Questions: are web advertising rates tied to hits? If so, can the services that track traffic tell if a company is "padding" its traffic?
UPDATE 11:23 PM: A commenter says the extra hits coming from Bee computers won't count as increased hits:
..unfortunately, most blog traffic is measured by "unique hits," one hit from IP address A, another from address B, and so on. If Sacramento is like any other corporation, all their web traffic comes out of one IP address, so if 500 people open their browser at the Bee, it only counts as one unique hit.