McClatchy announced today it has launched digital editions on Kindle. Available now on Kindle: The Sacramento Bee, The Charlotte Observer, the Fort Worth Star-Telegram, the Anchorage Daily News, and the News & Observer. The Miami Herald and the Kansas City Star are next. Here's how it works:The Kindle editions are free for a two-week trial. The monthly subscription price is $6.99 a month.
The editions are delivered wirelessly once a day in the early morning but will not be a complete version of the print edition or even the Web site of each paper. The editions will not have advertising.
The New York Times, Washington Post, and the Boston Globe are on Kindle. Haven't heard how well those programs are doing.
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4 comments:
I have a Kindle, but I will never have a mcClatchy!
So no advertising support at all? That is already a flawed business model. Can you imagine if all print switched to Kindle? It would bankrupt McClatchy overnight.
Anon 12:53 and 1:36: Yes, and YES!
It's the content not the delivery system that should matter to McClatchy. It certainly matters to readers, which is evident in declining circulation numbers.
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